Marketing 2 Women International

Marketing 2 Women International is closing out registration for its roundtable on how to market to female attorneys and physicians today. Business people interested in marketing to these two affluent markets as well as partnering with them to cater to their clients have less than 24 hours to register for the August 24 roundtable.

Details about the event are posted on http://womenpartner.com.

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M2W International is pleased to announce that its Marketing to Women Business Center is open for business and ready to accept clients, business suppliers, and partners. The Marketing to Women Business Center is a referral network of state, regional and international blogs referred to as the Marketing to Women Business Center.

They were developed to connect self-employed and professional women with the specialized resources they need to reinvent their companies to compete, expand their female client base locally, nationally, and internationally by forming cross marketing partnerships as well as relocate their business (or career) and family to a new US or international metropolitan area.

The premise behind Marketing 2 Women International is very simple. If you want to market your company to women in a specific metropolitan area, it makes good business sense to not only hire female business experts who reside there because they understand the market but to also form collaborative relationships with that area’s business and professional women because they can open business doors for you.

Business and professional women can become a Marketing to Women Business Center client to gain access to the experts, monthly roundtables, business forums, advisory boards, special reports on marketing to niche women’s business markets, discounts, and more for the introductory rate of $149 quarterly ($500 value). You are not locked into a long term commitment. Everyone who becomes a client this week will be able to participate in one of the August Marketing to Women Roundtables.

Each Marketing to Women Business Center blog is divided into …

• Growth Advertising, Marketing, & Networking Resources: The regional Marketing to Women section provides info on annual women’s business events, advertising offered by women’s publications, exclusive marketing and advertising opps provided local women’s groups and more.

• Regional Lifestyle Magazine: Showcases local fashion and interior designers, spas, business retreats, retailers, restaurants, neighborhoods equipped for entrepreneurs, and more of interest to up and coming female millionaires.

• Business Relocation: Info provided by metro neighborhood bloggers showcases the best places to live, put your kids in school, rent office space, hold meetings, network, shop, incorporate your business, find clients, open a bank account, and more.

• Marketing to Women Business Suppliers: Why reinvent the wheel to reach women in Atlanta, Las Vegas, Los Angeles, New Orleans, etc.? Simply hire marketing, advertising, and public relations consultants who live in those areas to help you reach their metropolitan business woman market.

• Browse our Marketing to Women Business Centers: Southeast | Northeast | Midwest | West | Southwest | International

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Are you interested in adding female physicians to your client base? They need marketing, advertising, social media tools, web sites, PR, and more.

• According to the AMA, representation of female physicians in medicine continues to show steady increases. In 1980, women comprised 11.6% of the physician force, but by 2006, they accounted for 27.8% of the total physician population.

• The greatest percentage of women physicians are between 35-44. — Source: Physician Characteristics and Distribution in the U.S., 2008 Edition, and prior editions. American Medical Association.

• Healthcare providers expect to boost marketing budgets 44% this year, according to a recent InfoTrends study titled Capturing the SMB Business Communications Services Opportunity. The average marketing/advertising spend in 2009 for the healthcare industry was $56,713, the study reports.

• The healthcare industry is still a major user of traditional print, but is gradually growing into the multi-channel communication space. This presents a prime opportunity for print and marketing service providers to assist the healthcare industry with patient communications in print and electronic form.

This information and more will be discussed during the Marketing to Female Attorneys & Physicians Roundtable on August 24. One of the panelists will be Vidushi Babber, MD. Dr. Babber is a Physician’s Media & Marketing Consultant.

Dr. Babber is highly requested for conferences, quoted in newspapers and frequently interviewed on radio and television. She has co-authored A Healthier You featuring Deepak Chopra and Billy Blanks and Rising to the Top with Les Brown, Patricia Ball and Jim Rohn.

For more information about the Marketing to Female Physicians Roundtable as well as the other roundtables that make up the series, visit http://bit.ly/9ztUuf. Register now to take advantage of the early bird rate.

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Marketing 2 Women International is building collaborative business relationships with women’s business organizations, publications, women in marketing and advertising, and much more to build an online resource, the Marketing to Women Business Center, that answers the question “how do I properly niche market my company to women on a metro by metro basis instead of mass marketing to them?”.

Regional centers are in place for the Midwest, Northeast, Southeast, Southwest, and West. An international center is also available for women from other countries. Business and professional women interested in learning about the collaborative business relationships provided by the Marketing to Women Business Centers can visit http://womenpartner.com.

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Marketing 2 Women International is putting together an intimate roundtable for a small group of business owners who would like to find out from attorneys, physicians, real estate professionals, and mortgage brokers how to get their foot in the door with their profession as well as their clients. Registration is limited and will be ending soon. Panelists inquiries are welcome.

• August 24 ~ How to Market Your Products & Services to Attorneys & Physicians
• August 31 ~ How to Market Your Products & Services to Realtors & Mortgage Brokers

As a participant you will discover the proper etiquette for approaching them to discuss doing business together as well as partnering to cater to their clients; uncover how they are using social media and what their specialized business needs are; how to get past their gate keepers; the best publications to purchase advertising to reach them and where they network; & much more.

All roundtables will be conducted via teleconference from 2 to 4 PM Eastern. They will be recorded and a transcript along with a video of the highlights will be provided. Participants will be given the opportunity to post and ask questions specific to their type of business.

For more information and early bird specials, click here. Tell a friend.

Quick Business Stats

• According to the AMA, representation of female physicians in medicine continues to show steady increases. In 1980, women comprised 11.6% of the physician force, but by 2006, they accounted for 27.8% of the total physician population.

• The greatest percentage of women physicians are between 35-44. — Source: Physician Characteristics and Distribution in the U.S., 2008 Edition, and prior editions. American Medical Association.

• Healthcare providers expect to boost marketing budgets 44% this year, according to a recent InfoTrends study titled Capturing the SMB Business Communications Services Opportunity. The average marketing/advertising spend in 2009 for the healthcare industry was $56,713, the study reports.

• The number of female lawyers has grown dramatically over the past two decades in the US.

• According to NALP 13 percent of women lawyers work part-time, compared to 2.4 percent of male lawyers. Approximately, 73 percent of all part-time lawyers were women — and women accounted for nearly 90 percent of part-time associates and 66.1 percent of part-time partners.

• According to the US Department of Labor’s Bureau of Labor Statistics, of the 1,014,000 lawyers, 34.4% are female.

• Hours worked by all REALTORS® (nationwide): 40 per week

• Gross personal income by hours worked by Realtors: $48,000 (median for 40-59 hrs.)

• REALTORS® by gender: Male 43%; Female 57%

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