Marketing
Marketing to Women Business Center Opens for Business
M2W International is pleased to announce that its Marketing to Women Business Center is open for business and ready to accept clients, business suppliers, and partners. The Marketing to Women Business Center is a referral network of state, regional and international blogs referred to as the Marketing to Women Business Center.
They were developed to connect self-employed and professional women with the specialized resources they need to reinvent their companies to compete, expand their female client base locally, nationally, and internationally by forming cross marketing partnerships as well as relocate their business (or career) and family to a new US or international metropolitan area.
Why sell to one person at a time when you can collaborate with non-competitive companies who are already catering to your target audience?The premise behind Marketing 2 Women International is very simple. If you want to market your company to women in a specific metropolitan area, it makes good business sense to not only hire female business experts who reside there because they understand the market but to also form collaborative relationships with that area’s business and professional women because they can open business doors for you.
Business and professional women can become a Marketing to Women Business Center client to gain access to the experts, monthly roundtables, business forums, advisory boards, special reports on marketing to niche women’s business markets, discounts, and more for the introductory rate of $149 quarterly ($500 value). You are not locked into a long term commitment. Everyone who becomes a client this week will be able to participate in one of the August Marketing to Women Roundtables.
Each Marketing to Women Business Center blog is divided into …
- Growth Advertising, Marketing, & Networking Resources: The regional Marketing to Women section provides info on annual women’s business events, advertising offered by women’s publications, exclusive marketing and advertising opps provided local women’s groups and more.
- Regional Lifestyle Magazine: Showcases local fashion and interior designers, spas, business retreats, retailers, restaurants, neighborhoods equipped for entrepreneurs, and more of interest to up and coming female millionaires.
- Business Relocation: Info provided by metro neighborhood bloggers showcases the best places to live, put your kids in school, rent office space, hold meetings, network, shop, incorporate your business, find clients, open a bank account, and more.
- Marketing to Women Business Suppliers: Why reinvent the wheel to reach women in Atlanta, Las Vegas, Los Angeles, New Orleans, etc.? Simply hire marketing, advertising, and public relations consultants who live in those areas to help you reach their metropolitan business woman market.
- Browse our Marketing to Women Business Centers: Southeast | Northeast | Midwest | West | Southwest | International
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Affluent Business Woman Magazine Launching
Marketing 2 Women International plans to showcase local fashion and interior designers, spas, business retreats, retailors, restaurants, neighborhoods equipped for entrepreneurs, and more. Does your business appeal to the woman who is building her independent wealth through entrepreneurship?
If so, you are welcome to submit a business showcase article inquiry for our new online magazine – Affluent Business Woman, visit the Marketing to Women Business Center for your region and click on the Affluent Woman Magazine link. Someone from our staff will follow up if your article topic and summary meets our content criteria.
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Is Your Publication or Business Organization a Marketing to Women Resource?
Marketing 2 Women International is looking for publications and organizations that provide access to women in business with an emphasis on a niche metropolitan area. For example, female lawyers in Atlanta, business and professional women in Honululu, etc.
We want to showcase advertising opportunities in our Marketing to Women Business Centers. In exchange, we ask that you publish our syndicated business column, “Women Partner”, in your organization’s newsletter or magazine (newspaper).
The focus of “Women Partner” is showing business and professional women how to effectively cross market to increase their female client base using offline and social media resources. The column can be personalized to fit your audience.
If you are interested in submitting your organization or publication for consideration, visit the Marketing to Women Business Center for your region and click on the Marketing to Women link.
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Summer Cross Marketing Forum Featuring Your Business
“Never doubt that a small group of thoughtful, committed citizens can change the world. Indeed, it’s the only thing that ever has.” — Margaret Mead (1901–1978) American cultural anthropologist
The Metropolitan Business Woman Marketing Forum (June 1 – August 11) will provide business and professional women with a creative outlet to increase their female client base to avoid the summer sales slow down. Enjoy a virtual business camp atmosphere designed to help you boost your sales, launch new ventures, and much more while you enjoy your summer.
The innovative event is centered around the concept of cross marketing and niche marketing to women in key metropolitan areas. Cross marketing at its essence is nothing more than joining forces with compatible companies so that everyone involved can more effectively capitalize on each others’ existing client base.
The Days of Mass Marketing to Women are Gone!
The women in business market is made of metropolitan and city markets whose needs are shaped by their economy. Some metropolitan areas are blossoming while others are on life support. You need to understand the economic climate of the areas you are targeting and their marketing infrastructure to effectively position your company as a resource for that area’s women in business market.
The Metropolitan Business Woman Marketing Forum will show you how to gather business intelligence on key metropolitan women in business markets so you can effectively market your company using the marketing resources (networking groups, chambers of commerce, magazines, newspapers, direct mailers, expos, conferences, web sites, blogs, etc.) currently in place instead of wasting your time and money reinventing the wheel.
The summer long event includes a Cross Marketing Circle to increase your female client base nationally/internationally, 3 marketing to women roundtables to learn how to effectively market to women in key metropolitan areas, & guest expert column on a WomenPartner.com blog as well as an advisory board position to launch an online women’s business center for your region. You will have the opportunity to sit on a roundtable panel to showcase your company and local women in business market. You will also be listed as a sponsor of the roundtables.
You can take advantage of the Metropolitan Business Woman Marketing Forum $129 Memorial Day special if you register by May 31. After May 31, the fee to register will be $149 but it will include a 12 month Profile Membership to Marketing 2 Women International’s new site, Women’s Collaborative Forum. Your high-powered cross marketing profile will be published on the site along with your podcast and video and promoted on LinkedIn, Facebook and Twitter.
Summer Business Activities- As part of the Cross Marketing Circle, you will work virtually with a group of 5 – 10 complementary US and international companies on a mutually beneficial cross marketing campaign.
- Step into the limelight by serving as a panelist on an interactive women’s roundtable conducted via teleconference that shines the spotlight on your metro women in business market while promoting your business. You will attend a total of 3 roundtables conducted via teleconference during the summer forum.
- Demonstrate your expertise and take on a leadership role by penning a 3 part joint business or lifestyle column on one of WomenPartner.com’s regional blogs while launching an online women’s business center to educate other women how to market to business and professional women in your metropolitan area.
- Be assigned a group leader position to spearhead a Cross Marketing Circle for your state or international metro area to plant the seeds of local business collaboration.
Express Registration
Simply become a Profile Member of the Women’s Collaborative Forum this week and you will be instantly registered to participate in the Metropolitan Business Woman Marketing Forum. Instead of just participating in a two month event, you will also have a 12 month membership to our site to attract quality cross marketing partners on an ongoing basis at no additional cost. Click here to get started.
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Creative Ways to Cross Market This Summer
As you know, typically sales for us go down during the summer. Cross marketing is the perfect way to catapult sales.
Offline IdeasTeam up with a neighborhood restaurant to host weekly networking events for local businesses. Make it fun by having themed events that celebrate different types of food – Cajun, barbecue, Mexican, Hawaiian, Caribbean, etc.
Host weekly social networking coffee and chats at a local coffee shop. Invite business owners to come out with their lap tops to learn how to use LinkedIn, Facebook, and Twitter. It’s the perfect way for marketing, advertising, virtual assistants, etc., to stand out in their community.
Partner with local brick and mortar companies to give weekly drawings. Ask them to contribute a prize and put a box on their counter for customers to put their names in that has a slot for them to pick up a flyer which lists all of the companies offering prizes.
Online IdeasSet up a business support group on LinkedIn with five or more non-competitive companies. Each of you can invite your business associates to join your very private group to get help with their problems. Companies involved image consulting, weight loss, cosmetics, fitness, fashion, and jewelry are a perfect for this type of arrangement.
If you are into podcasting, form an alliance with other podcasters. Once a month, you can invite them to be on your show in exchange for them doing the same for you. Share info about each others’ business specials on your shows. In short, share each others’ audience to get your numbers up to attract advertisers.
Create a joint Facebook page and share the cost of advertising the page on Facebook. Take it one step further and create a joint blog for your articles, audios, and videos. Instead of posting your solo content, team up to create it. It will save you time and money.
Team Up with Marketing 2 Women International to Cross MarketIf you want to get more ideas and meet business owners who are open to cross marketing with you this summer, get involved the Metropolitan Business Woman Marketing Forum.
Team up to increase your female client base this summer during the Metropolitan Business Woman Marketing Forum which kicks off in May.
The cross marketing series includes participation in an international Cross Marketing Circle to increase your female client base, 3 marketing to women roundtables, & guest expert column on a WomenPartner.com blog.
- As part of the Cross Marketing Circle, you will work with a group of 5 – 10 complimentary US and international companies on a mutually beneficial cross marketing campaign.
- Step into the limelight by serving as a panelist on an interactive women’s roundtable conducted via teleconference that shines the spotlight on your metro women in business market while promoting your business.
- Demonstrate your expertise by penning a 3 part joint business or lifestyle column on one of WomenPartner.com’s blogs. Register NOW for the Metropolitan Business Woman Marketing Forum. The forum kicks off May 12 and ends August 11.
Submit $99.00 Via Google Checkout to Register
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