Marketing 2 Women International

Metropolitan Business Woman Marketing Forum on How to Effectively Market to Canadian Business & Professional Women

Last month Marketing 2 Women International conducted a Metropolitan Business Woman Forum on how to do business with Florida’s women in business market. The ingenious idea to put together a small panel of high energy local business and professional women with a manageable group of participants to ensure that everyone on the call could interact and discuss how to use the current marketing infrastructure to market their company to business and professional women in Florida was a phenomenal success. Read the rest of this entry »

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Company: Stacey Mathis Copywriting/Consulting City: New York County or Province: New York Metropolitan Area: Manhattan State: New York

What is your business expertise? Copywriter/ Marketing Writer

Tell us about your company: Stacey Mathis writes promotional material (brochures, web pages, fliers, etc.) for businesses when they are serious about using their marketing material to increase their revenue. Stacey researches the target audience of company and researches its competition to identify the unique feature you have – a feature that your target audience wants, but that your competition does not offer.

Who is your ideal client? Coaches and consultants or any company in the business of personal or professional life enhancement, from yoga instructors to headhunters.

What types of companies would you like to partner with to expand your marketing reach within your state? Web designers, SEO Marketers, marketing and advertising companies, and companies that would like to add a copywriting arm to their business, e.g., promotional products businesses and promotional printing companies.

How are you currently cross marketing? The closest I have come to cross-marketing is steering design customers and employees to a web designer who provides me with copywriting clients.

URL: www.staceythewriter.com Email: Stacey@staceythewriter.com Phone Number: 800-862-0361

Elevating 600 Women to Millionaire Status within 5 Years

Can a group of 10 complementary women owned companies from each metro area in the US and beyond successfully cross market to build their individual companies into $1 million ventures in 5 years or less while helping other women increase their revenue? The answer is YES! Click here for information on how to get involved.

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A strategic alliance is when two or more businesses join together for a set period of time. The businesses, usually, are not in direct competition, but have similar products or services that are directed toward the same target audience. It can include:

* joint marketing * joint sales or distribution * joint production * design collaboration * technology licensing * & research and development.

Cross promotional marketing is nothing more than joining forces with compatible partners so that all parties can more effectively exploit each others’ marketplaces. The potential marketing payoff is big because partners can successfully expand their business by capitalizing on one another’s existing customer base. It can include:

* “bundled” offerings * joint media appearances & events * & unconventional cause-related marketing. Some of the members of the International Virtual Women’s Chamber of Commerce members did a joint media appearance on a local Atlanta radio show. Listen to our interview.

Read the rest of this entry »

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Taking a proactive approach to keep your computer safe can save you hours of time and frustration. Just ask Jerrilynn Thomas President and CEO of IVWCC.

“I spent Thursday evening and ALL day Friday battling the Vundo Trojan. If I changed browsers, I would have saved myself a complete mental melt down. My tech savvy members told me to get rid of Internet Explorer and switch to Mozilla Firefox. I delayed making the switch and left myself open to a trojan that slowed down my computer and tricked my virus scan software. It found the culprit but couldn’t delete it. It took me forever to figure out the problem. I tried three different virus programs. They each took hours to scan my computer. I finally surfed over (VERY SLOWLY) to Mcafee.com to see if Vundo was a spoof trojan that makes you think you have to delete an important file in order to get rid of it. It was number 4 on their watch list. Apparently, you have to download a program that turns off specific Windows functions in order for the virus scan to grab the Trojan”. Read the rest of this entry »

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by

Leni Chauvin, The Client Attraction Coachâ„¢

Whether you’re starting out in a new career or trying to expand an existing customer base for an established business, one thing is certain:  life can be so much simpler if you form strong relationships with like-minded people who want to help you get ahead.

This usually means “referral partners.” that wonderful group of associates that savvy business people have working for them 365 days a year to help them increase their bottom line.  These are the folks who can bring in new business for you, and you, in turn, do exactly the same thing for them. Read the rest of this entry »

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